Welcome to Milwaukee

Step into a city that knows how to celebrate, where the calendar is packed with festivals, the plates are piled high with flavor and a lakefront sunrise sets the stage. Here in Milwaukee, every street leads to something worth savoring, whether it’s a craft beer brewed steps from the taproom or a waterfront stroll that turns into your new favorite memory. This is a place that welcomes you with open arms and a cold pint, where joy is shared in bites, beats and cheers. Come experience Milwaukee, where good times flow as freely as the beer.

Things to Do in Milwaukee

Your Cream City Adventure Starts Here

Whatever kind of fun you’re into, Milwaukee delivers. Cruise the lakefront, stroll through historic neighborhoods, or hop between craft breweries and cozy coffee shops. Explore the Harley-Davidson Museum, cheer on the home team at American Family Field or dive into hands-on exhibits at Discovery World. Foodies can snack their way through the Milwaukee Public Market, catch a James Beard–nominated dinner or chase down the city’s best fish fry. With art walks, live music, bike trails, boat tours, pop-up markets and so much more, there’s always something happening—and plenty of ways to make it your own.

Fall Flavors

When autumn arrives, Milwaukee's food scene embraces the season with warming flavors and cozy atmospheres. Gather around fire pits on heated patios with stunning fall foliage views, or find your perfect corner booth in one of the city's distinctive neighborhoods. Explore the rich, seasonal tastes of the city through James Beard Award-winning chefs who craft comfort dishes as bold and authentic as Milwaukee itself. And don't miss the beer halls and breweries, where seasonal brews, hearty fare and that unmistakable Milwaukee warmth turn any crisp evening into a memorable celebration.

Discover a New Festival

In Milwaukee, festival season lasts all year long. From China Lights, with larger-than-life latern displays, to cultural celebrations like Puerto Rican Festival of Wisconsin, or street festivals like Harbor Fest, the city comes alive with food, music and community nearly every weekend. Come for the weekend, stay for the rhythm, because Milwaukee is where memories are made.