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Welcome to The Good Land

Cream City. Brew City. The Culinary Capital of the Midwest. The Gathering Place. These are just a few monikers that lend themselves to the vast flavors and experiences you'll discover as you explore Milwaukee.


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What's Going On In Milwaukee?

There are so many great stories to discover. Find all of the Good Things Brewing here in the Good Land!

Get Inspired!

Are you looking to find something fun to do during your visit? Check out one of our blogs and plan your next trip to the Brew City around the many exciting activities you discover.

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Visitors Guide

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648 N Plankinton Ave, Ste 220

Milwaukee, WI 53203-2926

Local +1 (414) 273-3950Email: info@milwaukee.org

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