Spring into Milwaukee
When spring settles over Milwaukee, the city returns to the sidewalks and the lakefront with a kind of earned confidence. Brewers baseball brings crowds back to American Family Field, the calendar fills with festivals and patios start claiming their corners again. Neighborhoods set their own rhythm, block by block, and the whole place starts moving with purpose. This is the season that reminds you why it’s always cooler by the lake.
Spring
After a cold winter, spring is when the city starts to thaw! The weather can still be…
Major Events
Check out our Major Events Calendar for exciting happenings around Milwaukee. Find…
Food & Drink
Foodies rejoice – you can travel the globe by way of your palate without ever…
Official Visitors Guide
View our Official Visitors Guide online to give you everything you’ll need to…
Milwaukee Brewers baseball is back at American Family Field. Cheer on the Brew Crew in Milwaukee and get ready for Opening Day, upcoming home games and everything you need for game day.
Things to Do in Milwaukee
Your Cream City Adventure Starts Here
Looking for things to do in Milwaukee? Start here. Explore iconic attractions like the Milwaukee Art Museum, the Harley-Davidson Museum and Discovery World, cheer on the Milwaukee Bucks during the Playoffs at Fiserv Forum or taste your way through the Milwaukee Public Market. From live music and theater to local boutiques, chef-driven restaurants and a classic Friday fish fry, every neighborhood brings its own flavor and something is always happening across Milwaukee.
Milwaukee Flavor
Savor Milwaukee's Bold, Fresh Flavors
Flavor is not something you add. In Milwaukee, it is built into restaurants, breweries and neighborhood bakeries across the city. James Beard-recognized chefs and craft brewers shape a food scene that knows exactly who it is. See what we've got cooking.
Find Your Festival
In Milwaukee, festival season lasts all year long. China Lights, the Puerto Rican Festival of Wisconsin and Harbor Fest are just the start, with food, music and neighborhood celebrations stacking up nearly every weekend. Take a look at what is next.
City of Festivals
Milwaukee doesn’t wait for a season to celebrate. The calendar stays packed, the stages stay loud, and the streets stay busy all year long. No matter the month, there’s always something worth planning around.
Major Events
Each year Milwaukee holds events that bring in people from all over the country. From our annual festivals to our lakefront sporting events, there is no shortage of things to do here. Below you can find Milwaukee area events that bring in…
Shamrock Shuffle
- March 7, 2026
- Swarmm Entertainment Group
Milwaukee Stories
Meet the City Through Its People
Get to know Milwaukee through the people shaping it every day. These stories go beyond the guidebooks with video, podcasts and firsthand perspectives from chefs, artists, entrepreneurs and neighborhood voices. This is the city, told by the people building it.
Explore Like a Local
Discover the bold, fresh flavors of the Good Land with our expertly crafted itineraries designed just for you.
Find Your Milwaukee
Discover insider tips, hidden gems and city favorites in our latest blog posts.
What Your March Madness Sports Bar Says About You
March is quite possibly the best month of the year. Yeah, July has its place, and January is bright and shiny and new. It’s true that December brings holiday cheer, and…
2026 Spring Festival Guide
Spring: a season of growth and renewal. A season of new beginnings and melting snow. A season with signs of light and full of life everywhere you look. As the weather starts to…
Saint Patrick’s Day in Milwaukee 2026
St. Patrick’s Day is right around the corner, and preparations are already underway to celebrate this Irish holiday right here in Milwaukee. All month long, you can…
Spring Breakthrough: Spring Break Your Way in Milwaukee
This Spring Break, escape to Milwaukee! Far from the crowded beaches of Florida, the family-friendly shores of the Fresh Coast have everything you need to make the most of your…
Coming in 2026: Milwaukee's New & Upcoming Developments
Milwaukee really showed off in 2025. Baird Center scooped up local and national awards like it was its full-time job. The Milwaukee Brewers captured the hearts of baseball fans…
New in Milwaukee: Landmark Credit Union Live
Milwaukee's newest venue is ready to open its doors and make its mark on the city's already incredible live music scene. The 4,500-capacity Landmark Credit Union Live…
10 Affordable Milwaukee Made Souvenirs to Bring Home from Your Travels
Did you really visit a destination if you didn’t come home with a souvenir… or maybe a suitcase full of them? We’ve all been there, drawn in by T-shirts…
Summerfest Announces 2026 Lineup
Spring (and summer) is on the way! Each year, the calendar's shift isn't marked by the groundhog's mystical prediction. It isn't in the "Farmer's…
Destination Professionals Day: Meet the Team Behind Visit Milwaukee
On February 19, we celebrate Destination Professionals Day, a day dedicated to the people who help bring visitors, meetings and major events to communities across the country…
10 Best 2026 Milwaukee Brewers Giveaways So Far
Milwaukee loves a good giveaway day at the ballpark. Bobbleheads, hats, windbreakers, even an Alpine hat? Yes, please. Picking up one of these limited pieces of memorabilia is…
19 Can’t-Miss Shows in March
March Madness is upon us. No, not the kind with brackets. This one doesn’t play games. But it’s got all the suspenseful twists and turns. If you look closely…
Milwaukee’s Starting Five: A First-Timers Cream City Tour
Word has it that recent Milwaukee Bucks signee Cam Thomas is looking for things to do in Milwaukee during the NBA All-Star break. Signed following his stint with the Nets, the…
Love Caffeinatedly: 9 Lattes and Their Milwaukee Match
Whenever I get gloomy about the state of the world, I think about Milwaukee cafés. I think about the caffeinated combination known universally in the coffee-loving lexicon…
Milwaukee Brewers 2026 Preview: Theme Nights and Community Nights
And that’s it. The moment the Seattle Seahawks hoisted the Lombardi trophy last night, a quiet clock started counting down the seconds to the Major League Baseball…
New in Milwaukee: The Uplifting Mansion, 127 Years in the Making
Milwaukee has no shortage of historic buildings, but few come with a story like the Uplifting Mansion. Built in 1899, the mansion was designed as a place for gathering…
8 Great Milwaukee Super Bowl Watch Spots
In an era of unlimited entertainment choices, where each of us is streaming a different show, following a different sports team or scrolling endlessly on our "For You…
8 Classic Romantic Milwaukee Date Nights
Whether you’re on the hunt for Valentine’s Day ideas or a random Tuesday evening, consider this your cheat sheet to romance in the Good Land. Check out these eight…
A Hidden Exhibit: The Art of the Museum Gift Shop
The best museum gift shops are a continuation of the winding mazes of exhibitions and exhibits, each written in a different medium. They take ideas that once lived at full scale…
12 Can’t-Miss Milwaukee Shows in February
While the rest of the country is watching groundhogs and buying discount chocolate, Milwaukee's stages are hosting Nine Inch Nails at Fiserv Forum, christening a brand-new…
Outdoor Winter Fun in Milwaukee: Olympic Edition
As the XXV Olympic Winter Games approach, we find ourselves thinking about Bill Murray. No, not about his cult classic “Groundhog Day,” but rather an idea he…
More Milwaukee Stories
Joshing Around Milwaukee | Season 4
Joshing Around Milwaukee returns in Season 4 with a fresh look at the city through its events, food, entrepreneurs, and attractions. Guided by locals, the series captures Milwaukee as it is lived, highlighting the people and places that…
Milwaukee Made
Discover “Milwaukee Made,” a new limited run three episode TV series by Visit Milwaukee and TEAM LAMMI celebrating the city’s culture—from basketball and non-alcoholic drinks to the thriving theater district. Watch…
Areas to Explore
Discover more about each of the unique Milwaukee neighborhoods and districts that make up the…